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Personal Identity

Branding 

The intent of my personal identity was to combine my Arabic heritage with the beauty of Arabic calligraphy. The name Noor is shown in both English and Arabic. The letter N, in Arabic, has a dot that has been converted into a heart shape to match with the letter O. The letter R also holds half of the heart shape. Because Noor means ‘light’ in Arabic, the color choice was based on the color of the sun.

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